Comments on: 3 Reasons to Hire A Social Media Agency

By: Ahna Hendrix

Ahna Hendrix — Sun, 26 Apr 2015 17:26:00 +0000

In reply to courtney. Hi, Courtney! I think it would be great to talk with you. It's always of interest to get inside the minds of business owners who are willing to be straightforward with me. I received your email and will get back to you shortly! Thank you :)

By: courtney

courtney — Sat, 25 Apr 2015 17:20:00 +0000

In reply to Ahna Hendrix. Hi Ahna, good for you :) Sure I would be. I hope my fairly elementary understanding of SMM and the various platforms is enough to make it worth your while. Having said that, I put my post up there because I think its a prejudice or feeling that many small businesses new to this game probably harbor. If it would be of value to you then I would be happy to share more of my personal experience for what its worth. I'll tweet you my contact details if you like.

By: Ahna Hendrix

Ahna Hendrix — Sat, 25 Apr 2015 16:59:00 +0000

In reply to courtney. Thanks so much for your feedback, Courtney! I think your interest in an evaluation is a fantastic idea, so I'd like to interview you to discuss your needs and thoughts concerning your business. I'm not interested in promoting my business to you, but won't be able to encapsulate the biz owner mind without interviewing some folks. Would you be interested? :)

By: courtney

courtney — Sat, 25 Apr 2015 15:50:00 +0000

I am starting to appreciate the value of good SMM more and more but as a young company at the point of deciding whether to get someone in-house who can really learn our business and ultimately train others OR outsource the function, my first impressions of the cost/benefit analysis tells me that the difference between the two is significantly in favour of bringing it in-house.
I would really appreciate a balanced (un-biased) evaluation of those economics for a small business: perhaps in a future post.
Ultimately anything you can outsource your internal person can learn to do in-house, so it seems to me that it really boils down to the premium you are willing to pay an agency (and its a significant premium if my numbers are right) to have the flexibility to chop and change the resources devoted to that area at short notice.
A thoughtful analysis that faces the big issues like the need for all creative people (designers and content creators) to be switched out periodically to bring in fresh ideas and content, would be helpful.