Everyone is jumping on the social media train these days, but many are doing it wrong. What is wrong? Trying to be everywhere at once. Social platforms differ in audience demographics, culture, and engagement. And to be efficient, it’s best to chose which ones fit your business type and master them before moving on.
My Biggest Lesson in the First Year
My friend, Aaron Lee, recently asked me what the biggest lesson in the first year of my business was, and it made me pause. I can’t explain how much I learned in the past year. Looking back at the beginning, I am surprised I had the courage. I didn’t have much direction. I possessed a […]
The Main Component To A Successful Business: Consistency
Consistency: Constantly adhering to the same principles, course, form, etc. (www.dictionary.com) In today’s market, everyone seems to be sprouting up with the newest, awesome-est idea. America is becoming an entrepreneurial nation, a nation reinventing itself through the definition of business. It’s an exciting time and I dream of initializing my own businesses. But in the midst of dreams and creations, it’s important […]
Short and Sweet – The Perfect Blog Length
Have you noticed – a lack of patience, the ADD epidemic, the speedy conversations and overabundance of acronyms in everyday life? I’m sure you have, unless you’ve had your head stuck in a hole. People are busy these days and their time is valuable. What does this mean for your business blogs? Unless you’ve worked […]
Boycott of big oil hits small business
While driving down the road the other day, I passed a BP gas station. I pass them often, but this one was noticeable. The gas pumps were tied down with bright yellow plastic strips, signs had been removed from the doors and darkness permeated the inside. That’s when it hit me. In the wake of […]