“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you make them feel.” Maya Angelou In the social media marketing community, there are a lot of strategies we use to connect with our audience, multiple ways in which we share content, and different […]
Visual Content Is a MUST for Your Social Strategy
When I entered the social media game back in 2009, visual content was a minor element to the success of social. It’s not that it wasn’t important, but it was a side note, an extra – not a necessity. Tweets and status updates mainly consisted of copy and/or small photos to highlight an article. […]
Featured in “How to Use Storytelling to BIG UP Your Personal Brand on Social Media”
By Aaron Lee What does a great story do? A great story… is memorable connects people builds loyalty helps us relate stands out How can we use stories to build our personal brand? We asked Ahna Hendrix, CEO of ARCH Digital Agency, to discuss this with us on #ViralChat. Ahna has a natural gift for […]
My Presentation at Social Media Strategies Summit NYC
“I’m a newbie presenter, so I’m holding my notecards for security – please don’t judge me!” That’s what I said after addressing the crowd at the #SMSSummit NYC on June 11th. And it was true! It was the first time I’ve ever presented at a social media event, and I can’t tell you how exciting […]
#WednesdayWisdom 25: Get Comfortable With the Mundane
My #WednesdayWisdom quotes and moments of sharing have appeared on my Facebook page for a long time, but recently I made the switch to videos. They do not directly correlate with my business, but accurately portray my ethics and morals in all decisions. Enjoy! Find out why getting comfortable with the “mundane” is so important […]
How to get more Twitter followers: The Startups Guide
(Guest blog post for SocialQuant) There are plenty of articles circulating the web about how to get more followers on Twitter, but when it comes to growing an account for a startup, it’s a whole different ballgame. Why? Because if there’s anything I’ve learned since launching my business three years ago, it’s that startups don’t […]
#WednesdayWisdom 22: How to handle setback
My #WednesdayWisdom quotes and moments of sharing have appeared on my Facebook page for a long time, but recently I made the switch to videos. They do not directly correlate with my business, but accurately portray my ethics and morals in all decisions. Enjoy! Find out how I handle setbacks and why we need to […]
Be PATIENT! Social Media Takes Time.
It’s no surprise that social media is becoming seen as the cure-all drug for businesses. It offers an avenue to get to know them, build relationships, offer AWESOME customer service, and yes – sell. And let’s be honest, that’s what most folks are interested in social media for anyway. But the deal is, social media […]
3 Steps To Building a Winning Twitter Marketing Strategy
(This is a guest post written for SocialQuant.) When it comes to learning about Twitter marketing strategies, there’s so much information online that it can be overwhelming. You don’t know what will work for your business or your clients, and you’re confused about who to trust. For me, the best route has always been to […]
The Most Important Investment for Your Business: YOUrself
Growing up in a family-owned business, the never-ending exhaustion was something I came to view as normal. My parents owned a restaurant, wanted it to be successful, and worked every hour they could to do that. Makes sense, right? Wrong. I see it everyday among fellow entrepreneurs, small business owners, and even clients. A feeding […]