This post isn’t going to be the funnest thing you’ve read all week or probably all year, but it covers a very important topic that should be considered sooner than later. It’s about preparing your business and social media accounts for the inevitable – your sickness or death. While we’d all love to pretend that […]
How to Be Successful Working From Home or on the Road
Due to the incredible nature of my work, I’m able to work from home or on the road. And I planned it that way. I still remember my first airplane ride – looking down and realizing that I wanted to have the freedom to travel as an adult. But unless I was prepared to become […]
Upgrade Your Website for Optimal Social Sharing
I spend a lot of time auditing websites for clients, and geeking out in curious website research. Lately, I’ve noticed how many website make it VERY difficult to share their content or to simply locate where they are on social media networks. What’s even more concerning is that the websites offering the most native content […]
The SECRET Recipe for Successful Social Media Marketing
When I started my business back in 2012, I included the “3 Core Strategies” as an explanation for successful social media marketing. What’s crazy is that over 3 years later, they’re still the same! Almost everyday, I’m asked to explain how to be successful with social media, but the answer is not a short one. […]
How to Deal with Upset Customers on Social Media
We’ve all dealt with upset customers – those who had a legitimate complaint and those who just want to rant. But I urge you to consider the two as one. Because regardless of which situation it is, both should be handled exactly the same way. Why? Because I’m a big believer that if we have […]
Here’s What 3 Of The Best Brands On Twitter Are Doing
Guest post for SocialQuant. Do you know the best brands on Twitter in your niche? Successful Twitter marketing can be intimidating for newbies or even the more advanced social media users, but the path to enlightened strategies is easy to find once you learn to look in the right places. And the right places are […]
Take a Social Media Break NOW!
Reading this title your mouth might be on the ground – what did she say? (Well, write..) I said, take a social media break. Soon. Very soon. And for as long as you can. Here’s the deal – I love social media and the power it holds to turn a business into a brand, to […]
The REAL Reasons You Need Twitter For Business
(Guest post for SocialQuant) I didn’t plan to write a blog about why Twitter for businessTwitter Marketing Strategy is so important because as a social media professional, its pretty obvious. But as I was gathering research for another Twitter marketing subject to write about, I was blown away at how many brands are either stepping […]
5 Experts Reveal the Live Streaming Tools They Can’t Live Without
Unless you’ve been hiding under a rock, live streaming has made it’s way into your news, conversations or social media platforms. It’s the newest way to share knowledge, educate, and develop relationships among marketers and business owners alike because it generates the environment that only a face-to-face could garner. It’s real, authentic, and sometimes a […]
3 Ways to CRUSH It on Snapchat for Brands
I’ve been spending a LOT of time on Snapchat lately – experimenting, playing, and researching what other personal and professional brands are doing. It’s no secret that I’ve seen major business potential with Snapchat from the beginning. I wrote a starter guide for newbies and an editorial writeup about why it’s going to be huge for […]